Nootropics and why you need them.

We have come to a changing of the guard when it comes to energy and focus! Throughout history people only knew of one thing to curb a midday lull or brain fog in the afternoon at work, and it was caffeine. For most people this looked like a late afternoon cup of coffee or a 5 hour energy or potentially a caffeine pill or you can throw in any name of a product you can now buy from a can at your local convenience store or gas station. But things have changed and that includes our understanding of what creates this midday lull and also the ways we can optimize our energy and focus with methods that won’t negatively affect our sleep at night or create a dependency upon them (caffeine is highly addictive). 

Nootropics entered the common discussion around 2010 and have grown like wildfire ever since. The word was actually first used in 1972 by a Neuroscientist. "Nootropics work on improving cognition, memory, alertness, concentration, creativity and attention," Amira Guirguis, a senior lecturer in Pharmacy at Swansea University in Wales, U.K., said. "They became known as cognitive enhancers, compounds that amplify how the different cognitive functions in the brain work and how we process information." Essentially it is a brain drug! And while caffeine is in the category as a nootropic, the kind I’m discussing often don’t need to use caffeine as the source of energy or focus. 


We have nootropics in a few of our products. We have them in our Restart which is our morning protein. L-theanine and Theobromine are both nootropics present in that product mixed with green bean coffee extract as well as 22 grams of whey protein to start that muscle building process in the morning hours. Our specific nootropic product that we created in 2021 is called React! React is packed with brain enhancers that include N-Acetyl L-Tyrosine, Organic Lion’s Mane, L-Theanine, Huperzine A, Bacopa Monnieri and Phosphatidylserine. The objective of this product is to enhance your focus, your ability to speak and enhance your dexterity as well as provide you with more energy. 

When you find yourself in need of a more productive surge whether you are a writer, a coach, an athlete, a speaker, teacher, or simply responding to emails, React will help take you to the next level. This product can be taken to start your day, or as a midday pick me up. For times you know you must be your best, take React 20 minutes prior to your big presentation or your last minute cram session. The beauty of this product is that it contains natural ingredients that have given people similar if not better results than prescribed Adderall. We have had several people who act as both ambassadors and Elite ambassadors with our brand who have gotten off their prescribed medication with several negative side effects and been able to replace it with React (natural and no side effects). 


You don’t have to harm your body to enhance your brain, start with React.